Privacy Policy

Responsible for the processing of data is:
BUSCH & CO. GmbH & Co. KG
Unterkaltenbach 17-27
51766 Engelskirchen
Germany
+49 (0) 2263 86 0
mail@busch.eu

Thank you for visiting our website. Protection of your privacy is very important to us. Below you will find extensive information about how we handle your data.

1. Access data and hosting

You may visit our website without revealing any personal information. With every visit on the website, the web server stores automatically only a so-called server log file which contains e.g. the name of the requested file, your IP address, the date and time of the request, the volume of data transferred and the requesting provider (access data), and documents the request.

These access data are analysed exclusively for the purpose of ensuring the smooth operation of the website and improving our online appearance. This serves according to Art. 6 (1) 1 lit. f GDPR the protection of our legitimate interests in the proper presentation of our online appearance that are overriding in the process of balancing of interests. All access data are deleted no later than seven days after the end of your visit on our website.

Third-party hosting services
Data are also processed by a third-party provider that we have engaged to render hosting and website presentation services on our behalf. This provider processes on its servers all data that are collected in the manner specified below when you visit our website or fill in forms made available for this purpose. Data are processed on other servers only in the scope described herein.

This service provider is based in an EU or EEA member state.

2. Cookies and web-analysis

In order to make a visit to our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages, provided that you have given your consent to do so in accordance with Art. 6 (1) 1 a GDPR.

Cookies are small text files that are automatically stored on your end device. Some of the cookies used by us are deleted again after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser the next time you visit us (persistent cookies). You can see the storage duration in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be limited. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You will find these for each browser under the following links:
Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

Below we present information on cookies we use.

Necessary cookies
These cookies are necessary to enable you to use our website. This includes e.g. cookies that enable you to log into the visitor area.

Analytical / performance cookies
These cookies enable collecting anonymised data about user behaviour on our website. We analyse them e.g. to improve the functionality of our website and recommend you products that will be interesting to you.

Functionality cookies
These cookies are used for certain features of our website, e.g. to improve the website’s navigation, or deliver to you customised and relevant information (e.g. ads that match your interests).

Furthermore, you can revoke your consent at any time by sending a message to the contact option described in the privacy policy.

Usercentrics Consent Management Platform
On our website we use the Usercentrics Consent Management Platform ("Usercentrics") to inform you about the technologies we use on our website and to obtain, manage and document your consent to the processing of your personal data by these technologies. This is required under Art. 6 (1) 1 c GDPR to fulfil our legal obligation under Art. 7(1) GDPR to be able to prove your consent to the processing of your personal data, to which we are subject. The consent management service Usercentrics is provided by Usercentrics GmbH, Rosental 4, 80331 Munich, Germany, which processes your data on our behalf. When you visit our website, Usercentrics' web server stores a so-called server log file, which also contains your anonymised IP address, the date and time of your visit, device and browser information as well as information on your consent behaviour. Your data will be deleted after three years, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) 1 a GDPR or we reserve the right to use your data in a manner that goes beyond this, which is legally permitted and about which we inform you in this privacy policy.

Using of Matomo for web analysis
As far as you have given your consent according to Art. 6 (1) 1 lit. a GDPR, this website uses the web analytics software of Matomo, a service provided by InnoCraft Ltd. For the purposes of web analysis data is automatically collected and stored from which user profiles are created using pseudonyms. We may use cookies for this purpose. The pseudonymised user profiles will not be joined with the personal data of the person behind the pseudonym without separate, express consent of that person. After the purpose of use has ceased to exist and the use of Matomo has ended from our side, the data collected in this context will be deleted.
All data that is being processed within the framework of the above mentioned web analysis purposes is procesed on our servers.
You may revoke your consent at any time with future effect by following the instructions below.
Opting out:

After you revocation, an opt-out cookie will be stored on your end-user device. If you clear your cookies, you will be asked to provide your consent again.

3. Online Marketing

Google Fonts
This website contains the script code "Google Fonts". Google Fonts is an offer from Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.com). This serves to protect our legitimate interests in a uniform presentation of the contents on our website in accordance with Art. 6 (1) 1 lit. f GDPR.
This will establish a connection between the browser you are using and Google's servers. This gives Google knowledge that our website has been accessed via your IP address.
Where information is transmitted to and stored by Google on servers located in the United States, the U.S. company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. As a result of this agreement between the US and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.
Further information about data processing by Google can be found in Google's privacy policy.

4. Contact possibilities and your rights

Being the data subject, you have the following rights according to:

  • art. 15 GDPR, the right to obtain information about your personal data which we process, within the scope described therein;
  • art. 16 GDPR, the right to immediately demand rectification of incorrect or completion of your personal data stored by us;
  • art. 17 GDPR, the right to request erasure of your personal data stored with us, unless further processing is required
    • to exercise the right of freedom of expression and information;
    • for compliance with a legal obligation;
    • for reasons of public interest or
    • for establishing, exercising or defending legal claims;
  • art. 18 GDPR, the right to request restriction of processing of your personal data, insofar as
    • the accuracy of the data is contested by you;
    • the processing is unlawful, but you refuse their erasure;
    • we no longer need the data, but you need it to establish, exercise or defend legal claims, or
    • you have lodged an objection to the processing in accordance with art. 21 GDPR;
  • art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller;
  • art. 77 GDPR, the right to complain to a supervisory authority . As a rule, you can contact the supervisory authority at your habitual place of residence or workplace or at our company headquarters.

If you have any questions about how we collect, process or use your personal data, want to enquire about, correct, restrict or delete your data, or withdraw any consents you have given, or opt-out of any particular data use, please contact us directly using the contact data provided in our site notice.

Right to object
If we process personal data as described above to protect our legitimate interests that are overriding in the process of balancing of interests, you may object to such data processing with future effect. If your data are processed for direct marketing purposes, you may exercise this right at any time as described above. If your data are processed for other purposes, you have the right to object only on grounds relating to your particular situation.

After you have exercised your right to object, we will no longer process your personal data for such purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defence of legal claims.

This does not apply to the processing of personal data for direct marketing purposes. In such a case we will no longer process your personal data for such purposes.